In 2012 I took a phone call from a complete stranger called Kevin King. He along with Jordan Stokes were the co-founders of Secret 7, an organisation set up to raise money for charity. The idea was to bring together his two main passions, music and art to raise money for a worthy cause.
Like every great idea, they seem very simple, but the devil is in the detail. Kevin wanted to get 7 musician, singers or bands to record a track and get 100 7” vinyls pressed for each one. Next, he wanted each one to have a unique sleeve to hold them in. Each one designed by a different artist. This meant a single wallet had to be printed for each design. Kevin asked around the music industry if any printers would be able to take on a project like this and was eventually sent in our direction.
We had to look at all the issues that may occur from having over 700 artist using different techniques, sizes, softwares to produce their artwork. We came up with a universal template that everyone could use. We would normally produce around 900 wallets which would get wittled down to 700 for the final gallery viewing.
A few days after the exhibition they would go to auction on ebay to raise Money for that years chosen charity.
Over the past 8 years Secret 7 has grown and many famous musicians and artist want to be a part of such an amazing project.
At Graffix we are super proud to be part of such an amazing organisation. With everything that has happened in 2020 unfortunately this will be our last year.